Creative communication for ABC Communicationstechnik GmbH
In today's digital era, effective visual communication is crucial to stand out from the crowd. Companies are constantly looking for innovative ways to get their message across and creatively showcase their products and services.
ABC Communicationstechnik GmbH is a leading IT company in the communications technology industry. Specializing in the compilation, sale, planning and support of IT services, the company offers comprehensive first-hand advice and customized service.
The company was looking for an agency to work together to create an advertising poster that would stand out from the usual advertising posters.
The idea: a green screen photo shoot!
To advertise itself, ABC Communicationstechnik GmbH decided to use an advertising poster. Instead of resorting to traditional methods, a photo shoot with a green screen was chosen.
pixelpublic organized the green screen photo shoot and set up an area in the agency with the special green background. Managing director Johannes Blass took the pose of a floating cross-legged seat in front of the green background while holding a MacBook in one hand and a coffee cup in the other.
By using the green screen and the appropriate technology, it was possible to remove the background afterwards and let Johannes Blass "fly".
The advertising poster was designed with the created motif, the company logo and a meaningful slogan "k wie kompetent - Für Ihr IT-Problem die perfekte Lösung".
pixelpublic has proven with its green screen photo shoot that creative communication techniques can have a powerful effect. By leaving traditional methods behind and relying on innovative visual effects, a company can attract people's attention and communicate its message effectively.
Do you need assistance with the creation of a print product?
We will be happy to advise you on this topic. Get in touch with us!